ENTRECOMP IMPLEMENTATION - The Entrepreneurship Competence Framework Implementation

2.5 Mobilising Others


COU_4_EN  

 Title
2.5 Mobilising Others

 Keywords
• Entrepreneur • Leadership • Transparency • Cooperation • House of enthusiasm • Communication • Online communication • Persuasion • Negotia&#

 Author
D-IALOGO

 Languages
English

 Objectives/goals
• Being aware of the main aspects of enthusiasm and inspiration • Becoming aware about the importance how to convince the target group • The own situation in the field of enthusiasm is clear • Being aware that a good prepared communication is very important to communicate your own ideas clearly to others • Communication is important to get others interested and excited about the own ideas • Knowing the secrets of good communication • Communication needs both types of system: digital and personal communication in a balance • Understand the concept and the basic characteristics of persuasion • Get familiar with the persuasion process • Learn how to effectively persuade others • Become aware of the importance of the negotiation


 Contents

 Mobilising Others

Conviction through enthusiasm and inspiration


   Entrepreneurs today

Successful, innovative and persuading

 


  A tale of success

What distinguishes great successful entrepreneurs?

 


  Conviction makes the difference



  12 Aspects



  Handling Enthusiasm

Enthusiasm is crucial in the success of a new venture, but it can also have a negative effect.



  My own capacities

How am I enthusiastic and convincing today?*

 

 

*The reader should first answer the two questions on the top and in a third step she/ he should list the own consequences.



  Steps to be perfect in conviction



  Motivation by the team leader



  House of Enthusiasm



  Guide for the House of Enthusiasm

1.Define first the most important target groups for you
 
2.Formulate at least 3 concrete aims for each group you want to achieve with your enthusiasm activities
 
3.Think about how to realize these aims: simple, clear and effective
 

Please note: Every route is fine. It’s always your private decision which way you choose.


Communication: effective, media oriented and sustainable


   What is communication?



  A successful communication:

When?

 

•We trust the other party
•Aims are clearly defined
•The conversation is well prepared
•Cooperation with the person opposite is based on partnership
•Using simple and easy language
•Try to be brief in your conversation
•Don’t interrupt the partner
•We will tell the truth and we are credible


  The communication process



  Inspiring others…



  Mobilising self-knowledge



  6 common errors in communication



  Tips for the best communication



  Online Communication



  Online & F2F Communication

Depending on the type of communication you choose, the other party is going to have a different reaction to your message.

 


  Which one to pick?

Should I choose Online or Offline communication?

 


Persuading and inspiring others in value-creating activities


   What is Persuasion?

Persuasion is a value creating activity. For instance, in business it consist in selling or trading of a business product, in order to gain profit.

But, what does it mean to persuade and to inspire others in your value-creating activities?

It means to share your idea, in a passionate way, that will inspire others to believe and support your idea as well. 

 


  Process of Persuasion

The process of persuasion starts with a strong presentation of your idea.  Try to understand your listener’s emotions and inspire them to get involved with your idea.

 


  But how can I persuade others?

In order to successfully inspire others, you need to follow the 4-Step Process of Persuasion:

Don’t forget:

Your passion leads people in putting trust on your idea

 


  Step 1: Foundation

Be ready to attract the desired target group to your idea.

 

3 success drivers:

 


  Step 2: Preparation

Be fully prepared. 5 preparation activities:

 


  Step 3: Presentation

Get the message across!

 

•Choose Exciting Material
•Make a Key Word Outline
•Use Proper Body Language
•Maintain Eye Contact
•Show Urgency. Why do they need to act now?
 


  Improving your negotiation skills

 


  Practice makes Perfection

Following the 4 Steps of Persuasion, create a 5 minute presentation of a business idea you are passionate about. The goal of this presentation is to persuade an investor to fund your idea.

 


  To recap: Checklist for self-check



  To recap: Checklist for self-check

 Bibliography



 Training Fiche PPT:
COU_2_EN2.5 Mobilising Others (d-ialogo & EEO).pptx

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